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🏷️ Brands & Retailers

Your customers are already shopping with agents.
Make sure they can buy & receive from you.

You don't have to build onX yourself. You activate it — by asking the OMS, WMS, and integration partners you already work with to turn it on.

01

What is onX, in your terms?

A free, open standard that lets every system in your commerce stack — and the AI agents now shopping on your customers' behalf — exchange order and fulfillment data the same way.

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Agent-readable orders

When an AI agent places or tracks an order, onX gives it a structured, predictable way to talk to your fulfillment systems.

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One language, every partner

Your OMS, WMS, 3PL, and platform all speak onX — so handoffs stop breaking and data stops getting lost in translation.

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Open & free to adopt

No license, no lock-in. Stewarded by a vendor-neutral foundation and built on the Model Context Protocol.

02

Why do you need it?

Because in agentic commerce, if your fulfillment data isn't legible to agents, your products effectively don't exist to them. Get found, or get skipped.

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Get found by AI agents

Agents route shoppers to merchants they can transact with cleanly. onX makes you one of them.

Cut integration drag

Stop paying for one-off connections between every system and partner. Standardize once.

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Fewer broken handoffs

Consistent order data means fewer manual fixes, fewer WISMO tickets, faster delivery promises.

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How do you get started? Activate your stack.

Pick the vendors and integrators you already use. We'll route your request to the Foundation, which coordinates with each partner to enable onX for your account. Demand pulls the standard forward.

1 Select your vendors
2 Review & add your details
3 Send activation request

Which systems power your commerce stack?

Select one or more. Mix and match across OMS, WMS/3PL, platforms, and your integration partner.

Selected: 0 partners

Your onX activation packet

The partners you selected and their current onX status, a drafted note you can edit, and where to send your details so the Foundation can follow up.

Your request goes to the monitored COF/onX inbox. The Foundation coordinates with each partner and follows up with you directly.

Request sent ✓

Thanks — your activation request is in. The Commerce Operations Foundation will coordinate with your selected partners and follow up at the email you provided.

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Not sure who to ask?

Talk to the Foundation — we'll help you map your stack and identify the fastest path to a live onX connection.

Get rollout support
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Want the brand playbook?

Read the Brand Activation series — practical guides for making the internal case and running a pilot.

Read the series

The brands that ask first, win first.

Activation is a conversation you start with partners you already trust. We'll help you have it.